CARM Disfigured Logo
Combination Mark
Culturedarm is an online magazine founded in 2013. Where the strands of culture entwine, it brings together a diversity of music, literature, politics, sport, food, television, and film.
Characterised by its irregular line and topped by the ‘CARM’ acronym and lightning bolt, this disfigured combination mark shows the versatility of the brand’s simplified logo. The variegated lines and block colours can produce markedly different effects while effortlessly maintaining the brand’s core identity. Here bold black outlines and text give way to pastel abstractions.